Though incredibly simple and straight forward, Candy Crush is one of the most addictive games ever to be invented. The best Candy Crush Blog estimates the app to be worth billions, even after the Wall Street debut experienced by the company behind it.
This app has had so many people downloading it and making in app purchases. The company behind this app, King Digital Entertainment, was reported to net 568 million dollars last year alone.
The main reason why this game is so addictive is that at first, winning is so easy which results in a sense of satisfaction. This causes the release of dopa-mine, an addiction enforcing catalyst that keeps us playing it over and over again. This leads to addiction. As the game progresses, it gets harder. This gives an even stronger sense of satisfaction as one wins a round and hence more intermittent release of dopa-mine in the human brain.
Despite the claims made by the developers of the app and what we lead ourselves believe, this game relies more on luck than our seemingly unbeatable swiping skills. This is due to the randomness of the candy colors allocated at any particular time. As a result, we lose more than we win. This entices us into playing the game more than it would to discourage us. This would not be the case if playing the game was so easy. This techniques is key gambling machine slots. You do not win just enough to keep you playing.
One other important feature of this game is that it limits the amount of time you can play. 5 losses, and you are on time out for the next couple of hours. This leaves you craving for another round of the game. By the time you are allowed back into candy land, the reward you get from winning the lost round becomes multiplied. This is also a clever scheme devised by the app developers to have people buy some extra lives and get back in sooner.
This deprivation strategy is called the hedonistic adaptation. In a research done at Harvard University, two groups of people were used to test this theory. One group was asked to abstain from chocolate for a week while the other group was given unlimited amount for the same week. When both groups were given chocolate the next week, the group that was deprived chocolate expressed the most pleasure and satisfaction in consuming the treat.
Finally, the last reason to the addictive quality of this game is candy. This is symbolic. It makes you associate the pleasing and tantalizing experience you have when you relish at sweets. No wonder the fruit machine gambling slot is so infamous. The Candy Crush app developers acknowledge this and take advantage to ensure it is so successful.
Now, while there are shocking stories where people neglected their responsibilities because they could not stop playing this game, candy crush is, at the most part, a completely harmless game. You do not have to pay a dime if you want to and of course, you can quit playing it any time you please.
This app has had so many people downloading it and making in app purchases. The company behind this app, King Digital Entertainment, was reported to net 568 million dollars last year alone.
The main reason why this game is so addictive is that at first, winning is so easy which results in a sense of satisfaction. This causes the release of dopa-mine, an addiction enforcing catalyst that keeps us playing it over and over again. This leads to addiction. As the game progresses, it gets harder. This gives an even stronger sense of satisfaction as one wins a round and hence more intermittent release of dopa-mine in the human brain.
Despite the claims made by the developers of the app and what we lead ourselves believe, this game relies more on luck than our seemingly unbeatable swiping skills. This is due to the randomness of the candy colors allocated at any particular time. As a result, we lose more than we win. This entices us into playing the game more than it would to discourage us. This would not be the case if playing the game was so easy. This techniques is key gambling machine slots. You do not win just enough to keep you playing.
One other important feature of this game is that it limits the amount of time you can play. 5 losses, and you are on time out for the next couple of hours. This leaves you craving for another round of the game. By the time you are allowed back into candy land, the reward you get from winning the lost round becomes multiplied. This is also a clever scheme devised by the app developers to have people buy some extra lives and get back in sooner.
This deprivation strategy is called the hedonistic adaptation. In a research done at Harvard University, two groups of people were used to test this theory. One group was asked to abstain from chocolate for a week while the other group was given unlimited amount for the same week. When both groups were given chocolate the next week, the group that was deprived chocolate expressed the most pleasure and satisfaction in consuming the treat.
Finally, the last reason to the addictive quality of this game is candy. This is symbolic. It makes you associate the pleasing and tantalizing experience you have when you relish at sweets. No wonder the fruit machine gambling slot is so infamous. The Candy Crush app developers acknowledge this and take advantage to ensure it is so successful.
Now, while there are shocking stories where people neglected their responsibilities because they could not stop playing this game, candy crush is, at the most part, a completely harmless game. You do not have to pay a dime if you want to and of course, you can quit playing it any time you please.
